It’s not unheard of for prices offered to tourists to be inflated compared to prices offered to locals. Bargaining is a way of life in Peru and haggling at markets is therefore expected.
Be sure to shop around various shops and stalls, and compare the materials and quality of the goods before you start to negotiate prices with a seller. There’ll be lots of beautifully hand embroidered clothing, spices, art, fruit, spices, jewellery and gems on offer in most of the markets. It’s particularly important to know the market value of your item before you agree a price – this can vary widely according to quality and materials. Wool is a particularly tricky one to judge – everywhere you go you’ll find ‘baby alpaca’, but perhaps it’s only maybe alpaca (there are plenty of sheep in Peru too!).
Fair trade involves a bit of give and take, so it’s important to respect the effort, detail and skill that’s gone into making the product you’re buying. When haggling in Peru, you can generally achieve a mutually-acceptable discount of around 10 to 20% depending on the item concerned. If the price seems unreasonably high, you can always start at 50% off, but if there’s a long pause, complete indifference or even a hard ‘no’, don’t be too surprised! It’ll be easier to achieve bigger discounts if you buy more items off the same seller.
If you come across a direct seller outside of a market environment, you can expect lower prices (assuming you’re not in a central tourist area). Bear in mind it’s possible they or their family actually made the product, so ask them a few questions to tease out their stories when negotiating your price – and make sure it’s fair to both parties.
It’s best to start with an open mind and friendly attitude, because it’s no fun bartering when things get heated or unfriendly. If at any stage you feel a negotiation has turned sour, it’s OK to walk away. You’re not obliged to pay a price you feel is unfair or unwarranted.